The Lure Life is an organic wellness brand that produces CBD essentials.
The focus of this project was to produce product and on figure imagery for the new brand’s e-commerce website, social media, and marketing channels as well as BTS imagery of a recorded interview. This project had a tight deadline, with only a few hours to capture all imagery.
Responsibilities included: developing creative concept, creating a shot list, hiring a styling and photo assistant, photography and retouching.
Creative Team: Maegan Monico, Summer Rice (Creative Director and Founder), and Kevin Almeida (Photo and Styling Assistant), Shaneè Golder (Hair and Makeup)
